Impact Athletics relies on CSI Software to manage unique multipurpose facility

Background
Impact Athletics Family and Wellness Center in Raleigh, North Carolina, is a 70,000 square foot facility and one of the largest in the triangle area. Impact Athletics is a not only a membership-based health club but also a multipurpose facility that trains over 5000 plus members and nonmembers a week.

The Challenge
Existing technology was not responding to the fast growth and unique business model faced by Impact Athletics.

According to Jim Catlin, IT Director, “Impact Athletics grew almost over night from a 16,000 square foot facility to our new 70,000 square foot facility, from managing 1,500 athletes from our Recreational and Competitive Program to now managing over 8000+ members and non members.”

While many vendors offered suitable membership management software solutions, none could match that witha robust, powerful program registration module to manage the myriad of programs, classes, camps and clinics offered by the facility on a weekly basis. And with over half of Impact Athletics revenue derived directly from these activities, program registration was a mission critical piece.

“Impact Athletics was looking for a single solution that would track is members and track its classes and activities” says Catlin. “After a six month search, CSI Software was the only vendor that could fully meet all our needs”.

The Solution
CSI Software helped Impact Athletics by replacing disparate systems with a single source, fully integrated solution, which provided greater operational effi ciency and better management tools.

CSI’s powerful Program Registration module was able to assist by tracking what classes to market for growth and what classes to cancel due to low enrollment as well as supporting complicated pricing structures and prerequisites.

“Within months of implementing CSI Software, we were able grow our business by over $200,000.00.” says Catlin. “ Our Camp programs alone grew from $40,000.00 to $150,000.00 in one summer”.

CSI’s real-time On-Line Program Registration, implemented this past summer, saw an immediate returnon- investment. “We are able to reduce our staff costs and increase registration by going on-line” says Catlin.

The Benefit
• Increased revenue by over $200,000.00
• Decreased staff costs and increased registration by deploying On-Line Program Registration
• Approximately 100 employees rely on a single system and a common interface to access uniform information

- Impact Athletics Case Study PDF